You can’t catch a fish without enticing bait. It’s a fact; incentive gets people to take action. When it comes to the web, every company wants to get potential customers or fans to interact with their brand and demonstrate loyalty, and the best way to do that is to offer users something exciting for their efforts. Push Entertainment is a service that offers a range of loyalty applications for consumer brands. The company also provides an API that allows developers access to this data.
Earlier this year, Google informed the world of its API go to market strategy surrounding Project Glass. Google has initiated its strategy with a private beta for the API, as well as an API name: Google Mirror API. The Mirror API, now in beta, will allow developers to create experiences for Google Glass. Google gave a live demonstration and overview of Project Glass and the Mirror API at SXSW.
Gnip, a social media data aggregation platform and social media API, has announced that the company has added six new social data sources to the Gnip Enterprise Data Collector product. The six public APIs that have been added to the platform include bitly, Instagram, Reddit, Stack Overflow, Panaramio and Plurk.
Earlier this year, ProgrammableWeb reported that the New York Public Library (NYPL) had launched the What’s on the Menu API, the first public API released by the institution. The New York Public Library has just announced the launch of the NYPL Digital Collections API which allows developers programmatic access to the Library’s vast collections of digitized creative works including manuscripts, historical maps, rare prints, photographs and much more.
This past week 7 new mashups were added to our mashup directory and 10 different APIs were used to build them. Some of the newer or less frequently seen APIs include Wikipedia and Panoramio. The most often used APIs this week are Google Maps, WordPress.org and Zazzle. And the most commonly used types of APIs were Photos (2 APIs, 2 mashups), Blogging (1 APIs, 2 mashups) and Shopping (1 APIs, 2 mashups).
In February, Morgan and Claypool Publishers released a 54-page unfinished work by Aaron Swartz on A Programmable Web. It begins with a focus on the architecture of the web, and moves on to “what it means to build a program on top of the web.”
As Facebook is one of the major players and MessageMe is a new kid on the block, you would expect that the latter would be intimidated, if not crushed, by any direct attack from the social giant. In this case, it doesn’t seem to be so. Despite Facebook recently cutting off MessageMe’s access to the Facebook Friend Graph, the newcomer has since grown in popularity and managed to raise $1.9 million.
Photo Hack Day 4 erupts April 6th, and runs nonstop through the weekend. The first Photo hack Day brought together photographers, web designers, photo editors, and computer scientists for the first image-centric hackathon. Since the original 200 hackers threw together almost fifty mashups in a single weekend (two years ago), Photo Hack Day has blossomed in number, creativity, and excitement as it readies itself for a fourth rendition. Lead sponsors Aviary and Facebook look forward to “[a]nother full weekend of photo centric awesomeness.”
Supportbee offers new API. Riverbed has new developer tools and APIs. Plus: fourth photo hack day coming in April, Facebook retargeter Perfect Audience launches API, and 23 new APIs.
Facebook to MessageMe: Unfriend Graph. Plancast API open to Developers. Plus: Plixi Photo Sharing API to be shut down and M2M enterprise and the importance of APIs.





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