Startups need to build quickly and iterate quicker. That means not re-inventing the wheel — whenever possible. Just 5 years ago, people were asking why would you use an API? This has quickly turned to why wouldn’t you! Since March 2007 there are 14 times as many APIs listed on the ProgrammableWeb site. And the growth rate is accelerating. API listings on ProgrammableWeb have exploded this year so far, doubling the same period last year, and about four times the same period in 2010 (see chart below).
How much of the content posted to Pinterest is from retail or e-commerce websites? How much money can they make off these links? These are hot questions right now. I’ll get to them, but first let’s back up. Recently journalists have had a field day in thinking they found some new, hidden secret within Pinterest because the pinterest.com website utilized SkimLinks service to monetize the user generated content (Pins). Well, Pinterest has been using SkimLinks since around the time they initially launched. I should also point out many other sites also use SkimLinks and don’t formally disclose it, as it can cause confusion to those uneducated in the affiliate space.
This past week 19 new mashups were added to our mashup directory and 30 different APIs were used to build them. Some of the newer or less frequently seen APIs include Amazonca, Google Affiliate Network, Google Closure Compiler, Hotwire Travel-Ticker Deals, Instagram Real-time, Social Archive, World Weather Online and Yahoo PlaceFinder. The most often used APIs this week are Facebook, Google Maps and Twitter. And the most commonly used types of APIs were Mapping (6 APIs, 11 mashups), Social (5 APIs, 15 mashups) and Shopping (3 APIs, 3 mashups). The list below shows which APIs were used by which mashups:
The web API as we know it will turn 13 years old this year. Will we see more maturity, or are we still looking at a gangly teenager? We asked those same experts who identified 2011 API trends to look into their crystal balls. How will APIs change in 2012 and what future trends can you prepare for now?
As we look back at 2011, it was a big year for APIs. We passed both the 3,000 API and 4,000 API marks within six months. In our discussions with various companies, it seems like APIs are becoming a bigger part of their online and mobile strategies. We reached out to several industry experts to highlight what API stories were on their radar this year. From big companies launching developer programs to the undeniable technical preferences of developers, these were the trends in 2011.
The holiday shopping season is upon us, and that means finding gifts, and at this point… quick! For consumers, it translates into searching and researching, and lots of it in a relatively small amount of time. It also means shoppers are looking for innovative websites or applications to aid them in finding gifts, low prices, and sweet deals — all while making the shopping experience more enjoyable.
I generally cover shopping related APIs, but recently hackathon events have piqued my interest. This past weekend I attended a two-day hackathon called “Reinventing Local”. This event was hosted at General Assembly, a local co-working space for startups in NYC, and well-known in the entrepreneur community. The theme was geared toward local businesses and was presented by American Express OPEN Forum, which I feel necessary to mention now has an API of their own allowing instant access to small business content. The event was sponsored by Mashery (also a ProgrammableWeb sponsor), ConstantContact and Meetup.
The daily deal space is hot, and has been for some time now. In the past year 23 million Americans have purchased a daily deal or group coupon according to a survey conducted for the American Institute of CPAs by Harris Interactive (source). Not to mention Freelance websites, such as Freelancer and Elance, have been flooded with thousands of “Groupon clone”, “daily deal site” and related job postings – a general sign that many more businesses are still trying to get in.
E-Commerce covers a broad range of inter-connected processes which eventually leads to a transaction between two or more parties. Recent enhancements in technology, specifically social interactions on the Web, have increased the complexity in analyzing these processes and describing E-Commerce as a whole. And, to be honest, there is a lot of confusion within the terminology of “E-Commerce” itself. The exact definition of E-Commerce varies depending on your source, and you might hear words like e-business, e-retailing, and online shopping all used interchangeably. Mind you, they all have different meanings.
This past week 7 new mashups were added to our mashup directory and 33 different APIs were used to build them. Some of the newer or less frequently seen APIs include Gravatar, Kewego Video, LangId, LyrDB, PriceGrabber, PriceRunner, Social Mention and UPC Database. The most often used APIs this week are Amazon eCommerce, iTunes and iTunes Connect and YouTube. And the most commonly used types of APIs were Shopping (9 APIs, 10 mashups), Music (6 APIs, 6 mashups) and Internet (2 APIs, 2 mashups). The list below shows which APIs were used by which mashups: