It seems like somewhere between the 9,000 and 10,000 mark, API providers shifted their strategies even further toward providing a strong, sophisticated and appealing developer experience from initial contact on. In this four-part series, ProgrammableWeb looks at current practices in B2D from pre-release, through private beta, to API documentation and to ongoing developer engagement. Each article surveys current practitioners and includes a resource list for those wanting to step up their B2D game.
The whole point of investing in Big Data is to drive the development of a new generation of data-driven applications. The challenge most organizations will face is that once they build those applications they will need to have a robust set of APIs through which to share the information those applications create.
In yet a further sign of how APIs are a business capability, Laura Merling, Vice President of Ecosystem Development & Platform Solutions at AT&T Business Solution described some of the key insights into business processes that are emerging as AT&T reorients itself as a platform in an afternoon ‘fireside chat’ at API Strategy and Practice. Laura Merling is well known as a key thought leader in the API space, having worked with Alcatel-Lucent and Mashery, and with a background in business analysis at major international brands.
Traditional media is going through a major upheaval at present, with paywalls proving an ineffective business model, Amazon chief Bezos buying the Washington Post, viral masters BuzzFeed promising to invest their revenue in investigate reporting, and Netflix overtaking traditional paid cable like HBO in revenue generation. At API Strategy and Practice, Kristin Calhoun from the Public Media Platform talks about how public media partners are using APIs to prepare for the changing landscape.
By 2015 SAP aims to have has one billion people interact with some piece of the company’s software. The folks at SAP are not saying where there are now in terms of achieving that goal, but as part of achieving that goal SAP has been releasing a raft of applications that one would not normally associate with a provider of enterprise applications.
Just about everybody agrees that mobile computing is the biggest thing happening in IT these days; it’s just that nobody can seem to agree about how best to go about it. Some developers swear by native applications that take advantage of every feature of the platform, while others argue for an HTML5 approach that sacrifices some of those features in the name of consistency and the ability to more easily support multiple mobile computing platforms. Others still, make the case for a hybrid approach that combines elements of both development strategies.
While many people doubt that there is such a thing as sustainable first mover advantage, it’s starting to look like organizations that have embraced the API economy are starting to put some distance between themselves and competitors. A new survey of 200 IT and marketing executives conducted by the newly formed Apigee Institute finds that organizations that identify themselves as being proficient in the use of APIs and data have more revenue than competitors, enjoy faster time to market speeds and overall have higher levels of customer satisfaction.
Here is a follow up interview with Raj Kadam, CEO of Viralheat API whom we have interviewed on the Sentiment Analysis API here. In 2012, Viralheat had about 30 billion calls over all its’ APIs. Viralheat just announced a new API called Human Intent API.
While most organizations are still struggling with just how to cope with giving mobile computing devices access to the corporate network, a second wave of mobile computing is already starting to gain momentum.
I was lucky enough to attend the API Strategy and Practice Conference this week in NYC and was struck by the wide diversity of attendees. Sure, I expected to see the young guns heading up the industry’s hot new companies, but US Postal Service? Walgreens? AT&T? Target? An even bigger surprise was how relevant and interesting all of the discussions were. But it was obvious there is still the same old gap between the enterprise and the start-up that we have come to expect. For as long as I’ve been in the industry, the difference has always been around governance and process vs rapid innovation.