Salesforce.com and Adobe announced this week the Flex Toolkit for Apex which allows Flex-driven Flash applications to be integrated into Salesforce apps as first class citizens. This opens the door to a new class of rich Internet applications now delivered through an on-demand enterprise platform.
Third-party Flex applications are packaged-up and served from the Salesforce [...]
Why take the trouble to open up your software to third-party add-ons through an API? Revenue, exposure, empire-building, and maybe now add to that list “API extrapreneurialism”. When you harvest the talent of outside programmers to improve and extend your product, sometimes the logical result is to purchase the company that took the [...]
Every day ProgrammableWeb has a Mashup of the Day featured on the home page and the Mashup Dashboard. Today’s is a unique one in that there’s a lot more money at stake than usual: it’s the Salesforce for Google AdWords application which combines Salesforce.com and Google AdWords.
It’s based on a product from search marketing [...]
Following-up on discussions last week about mashup business models, I was curious to look at the other side and see if API providers had disclosed any details about revenue or volume numbers directly attributable to their API-based services. While the direct dollar figures are not always available, here are a few related numbers:
Salesforce.com: Reported on [...]
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