Simply stated: “Tinypass is a powerful e-commerce platform that helps sites charge for access to content.” Developers and site owners can utilize the Tinypass platform by adding a plugin for popular CMS platforms (e.g. Wordpress, Drupal, Joomla, etc.); or, developers can integrate Tinypass functionality into apps and third party sites with the Tinypass API.
PayOnDelivery, online payment platform that doesn’t charge until delivery, has announced the PayOnDelivery API. Third party apps and websites may use the API to integrate payment processing. Developers have full access to the PayOnDelivery platform, including its keystone feature that refuses to release funds until the product lands in a consumer’s hands.
The Open Exchange Rates API currently provides real-time, hourly-updated exchange rates and historical data for 161 world currencies that can be used in web and mobile applications, frameworks and with any programming language.
It’s been two and a half years since we wrote about the API you need $25,000 to use. According to several reports online, accounts must hold $500,000 or perform 30 or more trades per quarter to use the TD Ameritrade API.
Xchangeonline is a tool that provides currency conversion and rounding functionality that can be integrated with other applications. Their selling point is that, unlike other currency conversion tools available, their service is easy for anyone to use, reliable and affordable. The Xchangeonline API makes it possible for third party developers to access this functionality.
I recently had the opportunity to moderate a panel for the Massachusetts Technology Leadership Council where the subject matter was “The API Revolution.” In the hour long discussion, the panel, which included members from industry leaders like Brainshark, Akamai and Constant Contact, wrestled with several topics that I think most companies are grappling with – 1) which APIs do you expose, 2) to whom do you expose them, 3) do you make the investment to build new ones, and 4) how do you leverage any of them for revenue.
Zinc bridges the gap between bloggers and content creators and the retailers that sell the products reviewed and covered. The Zinc API allows anyone with an online presence to add a few lines of code to a site or app and seamlessly add ordering functionality. Zinc integrates with various online retailers; so, readers/consumers no longer need to leave a site to order a product from a major online retailer.
Moxie Software has released Engage+,”the first social chat app that leverages Facebook’s social graph leveraging public profiles to target social visitors with unique proactive offers and provide agents with a rich set of social data.” Until now, sales and customer service reps had access to limited customer data when interacting with customers via chat (e.g. customer name, purchase history, email, perhaps a few other data points). Engage+ utilizes Facebook’s social graph to further understand and engage customers during chat conversations (e.g. age, brand likes, friends, mobile usage, and many more data points). Deeper profiling during a customer interaction allows companies to produce customized offers pinpointed at specific customers.
Intuit QuickBooks may be the most popular financial software in the United States–one consulting firm reports that Intuit’s accounting and tax programs control more than 90% retail market share–but the company has struggled with moving its desktop-based software into the cloud. Sure, there’s an API for QuickBooks Online, but what about the many offline users who continue to rely on the finicky helper program QuickBooks Web Connector?
Mocapay focuses on mobilizing businesses’ payment, loyalty, coupon, and gift programs through innovative software. Mocapay aims to unify merchant programs and payment options across all devices. To enhance its platform, Mocapay recently launched a token solution that integrates with any POS system via an API.