In April of 2012, Referly launched and created Customer Acquisition as a Service. Now, Referly takes its customer acquisition abilities to the developer world with the announcement of the Referly API.
Berlin start-up Readmill, is providing a platform for eBooks that connects readers regardless of what platform they are using. Readmill’s core offering is a free bookreader that competes head to head with Amazon’s and Apple’s offerings. Unlike other eReaders, Readmill is based on a device-neutral, API-driven platform that integrates social recommendations, annotations and geolocation services.
Amazon’s latest addition to its web services suite, the Amazon SWF API, is meant to connect many of its other services together. At first a bit generic to wrap your brain around. SWF, or Simple Workflow, can be connected to any services, including self-hosted systems and other cloud providers. Amazon has created a framework to step through complex business and development processes.
Is the Amazon EC2 API more expensive than self-hosting? A recent post suggests so and Amazon responded with numbers of its own. Facebook is going to increase the size of the photos returned by its Facebook Graph API. Plus: Open APIs are the new Open Source, Super 8 plus tenor sax equals what? And 11 new APIs.
The web’s largest video site has added a new personalization feature to its YouTube API. Sure to be misunderstood as a privacy concern, the service now lets applications access viewing history for authenticated users. Amazon also made two announcements related to its storage and database services. That and 19 new APIs round out today in APIs.
Today Facebook announced 60 approved partners for its Open Graph, which allows them to add actions to the Facebook Timeline. Amazon also added a new API to its cloud offerings, a homegrown NoSQL database. That was among the 13 new APIs on a busy day in APIs.
Urban Airship, the API company providing push notifications to smart phones, is now powering notifications on the new Amazon Kindle Fire. The company’s Urban Airship API simplifies push notifications for developers using iOS, Blackberry and Android. Because Kindle Fire is built on Android, the company’s work to integrate push to the Fire was already done.
Sometimes the API world can get a little meta. Cloudability is a startup focused solely on helping companies determine how much they’re spending in the cloud. Now the company is entering public beta, which includes launching its Cloudability API. That makes the service another API for APIs.
Online seller Amazon has a whole suite of Amazon APIs that are focused not on its books and other products, but instead on letting developers use Amazon infrastructure. These Amazon Web Services (AWS), as they’re called, provide cloud-based computing and storage services like Amazon EC2 and Amazon S3. Amazon’s annual contest recently opened up to the entire world. The top winner will receive $50,000 in cash and $50,000 in AWS service credits.