After months of anticipation and eager watching from the sidelines by developers across the board, Pinterest has begun releasing access to a new suite of API endpoints aimed at building strong business relationships and generating value flow to Pinterest end users. ProgrammableWeb spoke with Pinterest Head of Developer Relations, Jason Costa, about the new APIs. We also spoke with Jinny Kwon, from Random House, about how they created a recommendation engine with the Pinterest APIs.
There are over 1,000 social APIs in the ProgrammableWeb directory. The big names in that list, Facebook, Google Plus, LinkedIn and Twitter, are also amongst the most popular public APIs overall. Since other API providers look to these leaders for examples in engaging with developers, I thought it would be useful to see how each uses a common communications medium. That’s right, how do the social APIs use social media themselves?
The existence of APIs has made it possible for organizations to collect and aggregate unprecedented amounts of customer data. What’s not so clear is how to actually go about harnessing it. That issue is giving rise to a host of customer intelligence applications that leverage APIs to ingest data and then, in turn, make analysis of that data available via an external API.
If Google wants to grow the user base for its social networking platform Google+ by targeting the business segment, an API might be just the thing. To that end, Google recently brought its Google+ Domains API out of beta. Now developers everywhere can use the API to integrate Google+ functions and services into their existing business tools.
Topsy, a leading social analytics solutions provider, has just announced the launch of a brand new set of social data APIs that have been added to Topsy API Services. The new set of APIs allow developers to integrate social metrics, insights, and content from any time period or in real time directly into applications.
Hootsuite, one of the most popular Twitter clients of all time, announced last week it raised $165 million in a round of Series B funding. The round was led by Insight Venture Partners with participation from Accel Partners and existing investor, OMERS Ventures.
When planning an event, aside from all the fun stuff like the programme, the décor and the like, the bottom line is getting people to turn up; and no-one’s going to make an appearance if they don’t even know it exists. So marketing the event is key, and that’s where evvnt comes in. It’s an online event marketing service that focuses on getting the word out there by broadcasting and publishing a user’s event to multiple event listing sites. The evvnt API makes this functionality available to be integrated with other sites and applications.
Twitter feed, Facebook feed, Linkedin feed. Fed up yet? Nexalogy NX has come to the rescue, at least to help out with organizing your Twitter feed. You sign in through Twitter to access Nexame, which will show you, within your network, the most important trends, people and ideas. It’s such simple yet powerful idea that it makes you wonder, why didn’t Twitter think of this? Here’s a chart that’s worth a thousand words. It shows the top 10 concencepts being discussed in your network. As you can imagine, there is also a top 10 hashtags chart, an interest map of the major themes in your discussions, and more.
What would it mean to have a stripped down social network that was also secure? It would look like Tuenti, the social network out of Spain. To give an example of how seriously they take security, the Tuenti API is closed because “of our efforts to be the most private, secure social network on the market…” But if you play nice, they can make exceptions for commercial apps and games they have tested.