Last month Google announced it was killing off several products, perhaps most notably Google Reader. Caught in the mix, and perhaps somewhat under the radar, was also notice of the deprecation of their shopping search API.
Postmaster, a cloud-based, small package shipping platform for SMBs and eCommerce companies, has announced the launch of the public beta version of the Postmaster API. The Postmaster API was designed to allow easy integration of multiple shipping carriers into e-commerce systems as well as to help companies save time and money throughout the entire shipping process.
PayZang, payment processing provider, has introduced a new payment API. The API allows merchants to integrate payment options with third party applications and platforms. PayZang hopes to attract new customers with the API because integration will speed up online shopping and bill pay experiences.
Looking through our directory of travel APIs and getting lost? That’s no surprise; we’ve cataloged 168 of them so far. Fortunately, Valentin Dombrovsky, CEO of Travelatus did a great service by focusing on the 5 he says, “are the ones that offer interesting opportunities for your site—no matter who you are, an OTA, an airline or a hotel chain, for example.” Writing for Tnooz, the magazine that talks travel tech, his 5 picks are rome2rio, DealAngel, Evature, Flightstats, and InKnowledge’s Taxi Fare Calculator.
Listrak is an email marketing company solely focused on the ecommerce channel. By getting to know their clients in depth, reviewing clickstream data and transactional history, and plotting customers on a lifecycle grid, Listrak is focused on delivering two things, according to CEO Ross Kramer, “help our customers acquire more new customers, and sell more to existing customers.” The Listrak SOAP API makes automation of managing email campaigns easier.
Back in May 2011 Canadian YPG launched their developer ecosystem, which Programmableweb covered at the time, ”to support and stimulate startup innovation in the local search and location based services market, including a certified developer program and four ways to monetize applications.” Fast forward 20 months and the ecosystem now has 2,300 API-related partners, according to Mashery’s Devon Biondi.
For those looking for value for money in Lexington and Central Kentucky, RoyBoyDeals is just the ticket. The service provides daily unbeatable deals on restaurants, spas, theatre shows, sports activities and more. The company also provides the RoyBoyDeals API and encourages third party developers to make use of it and integrate the functionality with other applications.
Those already keen participants in the online sopping world know the advantages of having such a broad range of products and services at their fingertips. They’ll also know, however, the limitations experienced when an online store in a different country doesn’t offer international shipping; frustrating to say the least. Bongo International exists to address this issue. The service makes international cross border eCommerce transactions a reality for both consumers and businesses. Bongo International’s API makes this functionality available to be integrated with other applications.
Great customer service has long been a competitive advantage for any business. But for online merchants, that can take up valuable extra time, as customers wonder where their packages are. Amazon’s massive online retail business has done many things, such as famously upended the book industry. It’s also changed customer expectations–free shipping (or shipping by subscription), fast delivery, giving customers the ability to track with a click of a button. It puts the mom-and-pop online stores–and many other large operations–at a disadvantage. Aftership provides the Aftership API to help level the playing field.
I thought the social network space was filled up by the likes of Facebook, Twitter, Google+, kind of like how online bookstores have been dominated by companies led by Amazon. Sure, there are new social network competitors, but we grok the beast. But just when LinkedIn seemed to define the boundaries of social networking, Instagram comes out of nowhere and suddenly we understand less than we thought. Far from set in its ways, of social networking is being rocked by waves of game changers. In an article in Fortune, HootSuite CEO Ryan Holmes serves up 7 contenders to watch in 2013.