As pharmacy retail giant Walgreens has announced a new revenue sharing program that rewards in-app developers using its QuickPrints API with a bigger slice of the customer pie, we take a closer look at the business model behind the API.
APImetrics has announced the launch of the APImetrics API Performance Test Solution, a new kind of end-to-end API testing and monitoring service that tests an API’s functionality and speed of response using complex, authenticated API calls. Most API testing services typically check to see if an API is online by pinging the API address and then reporting the latency of the ping. Using API calls allows the APImetrics service to provide comprehensive monitoring and analysis of the actual performance of APIs.
Restlet, the French startup with a U.S. base in San Francisco, has secured $2 million in investment funding as part of their APISpark product initiative. CEO and Founder Jérôme Louvel spoke with ProgrammableWeb ahead of today’s announcement.
The afternoon sessions at the API Strategy and Practice conference included one focused on business models in an API centric world. The session featured talks on the Evolution of API Business Models, Market Driven API Business Models and Lessons learned from $0 to $1M API Revenue. One talk that caught my ear was by 3scale CMO Guillaume Balas discussing how to select the right business model.
Traditional media is going through a major upheaval at present, with paywalls proving an ineffective business model, Amazon chief Bezos buying the Washington Post, viral masters BuzzFeed promising to invest their revenue in investigate reporting, and Netflix overtaking traditional paid cable like HBO in revenue generation. At API Strategy and Practice, Kristin Calhoun from the Public Media Platform talks about how public media partners are using APIs to prepare for the changing landscape.
The API Strategy and Practice Conference begins in earnest today with a full schedule of keynote speeches and breakout sessions. Today’s morning session includes talks from Pamela Fox, Wynn Netherland, Peter Rexer and Daniel Jacobson. The session will be live streamed from 9:00am-11:00am PST. View the video below along with the schedule of speakers
ProgrammableWeb’s editor-in-chief David Berlind is off to London next week to chair the API Strategies track of the Apps World Conference. But before he heads off, he does a little expectation-setting for the day’s panel discussion and offers a few reasons (including an exclusive discount to ProgrammableWeb’s readers why it makes sense to attend.
Open APIs are upending the ecommerce business model and forcing developers to seek out more realtime tools to ensure a positive customer experience. Speaking with ProgrammableWeb at the recent API World conference in San Francisco, Tony*, a lead developer with an online retailer, discussed some of the unique impacts that face retail when using APIs to enhance content delivery.
The APIWorld and DataWeek events are currently taking place in San Francisco with a mix of API providers and developers, C-level enterprise representatives, and marketers all vying for attention. It is a mixed bag of attendance with over 4,000 participants expected, although the close proximity of the event to the timing of the API Strategy Conference being hosted at the end of the month, also in San Francisco, may be causing some lack of cohesion in the type of audience attending. Key themes include the growth of services aimed at supporting developers, the limited creativity of using realtime data and the slippery task of defining a viable API business model.
Of the many APIs we published this week, eight were highlighted on the blog by our team of writers. In this post, we’ll illuminate those eight by throwing them into the spotlight. The eight included the Invisible Hand API. Invisible Hand, web browser add-on, is dedicated to informing the user of the cheapest price on millions of products ranging from flight discounts to tooth brushes. It does so by matching UPC, ISBN and EANs to products from the search box. Furthermore, it includes roughly 700 retailers and 600 Airlines and has saved users a breath taking one billin dollars since its inception. To learn more about the Invisible Hand API visit the Invisible Hand site as well as the Invisible Hand API blog post.