Facebook’s $19 billion acquisition of cross-platform messaging service WhatsApp was obviously a boon for WhatsApp’s founders, employees and investors, but it also proved to be a good thing for several of WhatsApp’s biggest competitors.
Twitter will turn eight in March and the Twitter API will have its birthday toward the end of the year. It’s been a long ride for something that started as sort of a side project. The service, and especially its API, saw quick growth, as the platform expanded, added features and eventually had to grow up.
Social Data has become critical to developing business strategies, marketing brands and products, and gaining insights into consumers’ thought processes and buying patterns. The availability of real-time social data, along with the growing trend of Data as a Service (DaaS), has led to the development of platforms that provide business-critical social data on demand. Many platforms not only provide access to streams of social data, but incorporate business intelligence (BI) technologies and analytics capabilities as well.
The Farmsense API breaks new ground. Aussie company helps users schedule posts on Instagram. Plus: API monetization accelerated by SOA Software, how to create embeddable customized Google Maps fast, and 11 new APIs.
This week, we had 36 new APIs added to our API directory including a restaurant discovery application, a digital identification verification service, and an anti-piracy and content monitoring service. We also discussed parameter defaults and security issues in APIs.
Teamleader launches API for its CRM, invoicing and project planning platform. Security firm Cyber Squared launches Threat Connect API. Plus: getting ready for APIs, WSO2 technical webinar, and 7 new APIs.
This year has seen an increasing number of creative agencies incorporating APIs into the way they work. Sure, PR and digital creatives are using APIs in their monitoring and analytics to measure reach and impact of their efforts, but increasingly, they are using APIs to funnel realtime data into the very fabric of their campaigns and to ramp up audience engagement around a brand’s story. ProgrammableWeb spoke with Arvid Dyfverman from the award-winning Swedish PR agency, Deportivo, about how APIs are at the very center of their creative campaigns.
As the number of APIs grows, more people are becoming familiar with the term. I had a taxi driver who knew about APIs, although that was in tech-heavy San Francisco. Despite becoming more known, “API” is not a term most mainstream users will use. Yet many of these same people are already asking for APIs—they’re just not using the term. Here are three ways mainstream users are asking for APIs.