TipTap Lab has launched the Psychology API to capture and measure psychological traits. Symphony FinTech announced multiple APIs for access to its automated trading systems. Plus, a discussion on API documentation and 11 new APIs.
TipTap Lab, solution provider is taking a psychological approach to uncovering the motivations behind consumer behavior, has launched the Psychology API. The API is aimed at developers looking to personalize interactions with customers. Through the API, a user can capture and measure psychological data. After integration, developers can leverage personal traits such as values, expertise, tastes, preferences, and more to create a more personal experience.
Dan Cudgma, TipTap Lab President and Co-founder, commented:
“We have proven psych data can be leveraged and applied to improve key personalization measurements such as user engagement and conversion rates….Consumers are now demanding meaningful, long-lasting personalized customer experiences. Incorporating psychology into technology is the best way to deliver upon those expectations.”
Symphony FinTech, India’s leader in algorithmic trading systems, has announced multiple APIs granting automated access to its platforms: Presto-OMS & Live Data Feed. The APIs provide access to live market data, order processing, order management, and more. The API libraries come in .NET and Java varieties. The APIs are now available to Symphony FinTech’s professional customers.
Mr. Praveen Gupta, Symphony FinTech’s CEO, commented:
“We believe what differentiates Symphony from its competitors in the fast paced electronic trading arena is a unique combination of technologies, tools and personnel brought together with a single purpose – to provide most powerful APIs available today.”
Today we had 11 new APIs added to our API directory including an ssl certificate provisioning service, a my little pony themed music publishing site, a url shortener, a user generated international map of fruit tree locations and a name-based gender identification service. Below are more details on each of these new APIs.
EPAG SSL API: EPAG is a company that provides a variety of domain management services. This includes furnishing users with SSL certificates, which prove to customers that their data is being transmitted securely. The EPAG SSL API allows users to automate the ordering of SSL certificates. The API’s functions cover all steps of the ordering process and provides access to all SSL certificates in EPAG’s product portfolio.
Equestrian Beats API: Equestrian Beats is a free My Little Pony themed music site, meant as a “place for artists to publish their pony music, and the rest of us to listen.” The Equestrian Beats API provides read-only access to user and track data.
EXLX API: EXLX.tk is a simple URL shortener. The site exposes its functionality through an API. Applications simply append the URL to be shortened, to a HTTP call, and the EXLX responds with the shortened URL.
Fruitmap API: Fruitmap is a user generated map of various types of fruit trees around the world. Anyone can easily mark the location of a tree on the site’s map. Fruitmap exposes its data through a simple API. The API is able to deliver general data on all of the site’s trees by type, as well as the location of all trees of a given type.
Gender API: The Gender API uses data collected from publicly-available government resources and crawled from social networks to enable users to automatically determine customers’ genders based on their names. The Gender API can identify genders associated with 192,251 names from 130 countries. Coding examples for the API are provided in PHP, Python, Java, and jQuery.
ImageNet API: ImageNet is an image dataset created with the intention of providing researchers, students, and educators around the world with easy access to cleanly sorted, human-curated images. The dataset is organized based on the WordNet hierarchy’s synsets (synonym sets), which are concepts that may be described by multiple words or phrases. ImageNet has an average of 500 images per synset, but would like to provide about 1000 images per synset in the future.
Marvel Comics API: The Marvel Comics API provides developer access to metadata describing Marvel’s 70+ years of comics. The RESTful API delivers JSON formatted information about creators, characters, series, storylines, individual issues, and crossover events.
OECD Open Data API: OECD (Organization for Economic Co-operation and Development) is an organization that seeks to help governments fight poverty and improve the prosperity of their people through economic growth and stability. To this end, the OECD collects and analyzes statistical data on agriculture, development aid, infant mortality rates, crime, debt, disposable income, education, gender equality, and much more. The Open Data API exposes the OECD’s statistics and metadata using the Open Data Protocol (OData) or SDMX-JSON.
RunningAHEAD API: RunningAHEAD is a collection of free online running tools, including a running log, maps, training plans, and more. The RunningAHEAD API is able to programmatically access user information and enables developers to manage workouts and training plans.
Template2pdf API: Template2pdf is an API enabling developers to programmatically generate PDFs out of templates that non-technical people can define and modify. The service is intended to allow a developer’s clients to easily change the layout of invoices, offers, and other reports within the developer’s application or website.