Pinterest API: Coming Soon or Already Here?

Adam DuVander, February 9th, 2012

PinterestMove over, Instagram API, there’s a new hotness. In a similar way that developers sought out Instagram, photo tagging site Pinterest has its share of API sniffers and unofficial wrappers. That and the official Pinterest API is said to be coming soon.

Or, is it already here? Since there’s a mobile app, there’s an API.

Update: a commenter points us to Pinterest API documentation, so we now have a Pinterest API profile.

“There is a Pinterest API that serves our iPhone app, but we are working on making the API more reliable and consistent,” Pinterest’s Yashwanth Nelapati wrote in May. The same post expected an API in “2-3 weeks,” but the transition from internal to public API is often more involved than expected. External developers need and deserve much more help than those within Pinterest.

Business Insider writes the API is coming soon to the delight of not just developers, but venture capitalists:

Why are they excited about Pinterest? Because it has developed into a site where people are aggregating products they like. And it’s driving real traffic to retail sites. However, Pinterest hasn’t been able capitalize on that interest.

When the API is available, Adam Ludwin at RRE, says he’s interested in entrepreneurs who can build on top of the platform, who can “close the loop” and figure out a way to monetize the interest around products on Pinterest. He’s interested in startups that will provide tools to facilitate transactions on and through Pinterest.

For those who can’t wait, there’s a PHP wrapper to the existing Pinterest API. There’s a downside to using these unofficial APIs, as developers discovered when Instagram halted early apps.

Pinterest is clearly “private for now” in the parlance of the API iceberg.

Tags: Mobile
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12 Responses to “Pinterest API: Coming Soon or Already Here?”

February 9th, 2012
at 11:29 am
Comment by: matt

February 10th, 2012
at 6:54 pm
Comment by: Today in APIs: Twitter’s X-Warning, TaskRabbit’s API and 6 New APIs

[...] Pinterest API: Coming Soon or Already Here? [...]

February 12th, 2012
at 8:02 am
Comment by: 68 New APIs: Msgme, Searchify and Snapjoy

[...] photo sharing and storage service and a web site tracking service. We also asked the question whether Pinterest’s API was available yet. Below are more details on each of these new [...]

February 16th, 2012
at 12:21 am
Comment by: Quora

Is there an API for Pinterest that allows users to display a set of “pins” (photos) on your own website?…

There are reports of a Pinterest API coming soon: And Pinterest recently published an API documentation here:…

February 16th, 2012
at 10:37 pm
Comment by: Rob Kischuk

The API is definitely not live yet. Started building OAuth against the API, and the authorization URL returns HTTP 404, File not Found.

Doc looks solid.

February 20th, 2012
at 2:19 pm
Comment by: Jesse Luna

I’ve had playing with Pinterest as is so far but looking forward to the official API. I just finished a blog post on how to add pins from a single Pinterest board to one’s WordPress site by creating its own RSS feed. Click on my username to see the latest post. @jesseluna

February 20th, 2012
at 2:20 pm
Comment by: Jesse Luna

Oops, left off the word “fun” just after “I’ve had” in my previous comment.

February 20th, 2012
at 5:46 pm
Comment by: Pinterest API Documentation Disappears Into Pinboard

[...] a doubt, an officially supported Pinterest API is coming soon. The company’s job listings include a lead engineer to “build and maintain an API for [...]

February 21st, 2012
at 5:24 am
Comment by: Uncovering Pinteresting E-Commerce and Affiliate Insights with the Pinterest API

[...] Insider around how VCs are excited for the Pinterest API and Adam’s semi-announcement of the Pinterest API launch, I decided to dig deeper into it utilizing their own API to find [...]

March 21st, 2012
at 6:20 pm
Comment by: Today in APIs: Pinterest, Siri, Instagram and 12 New APIs

[...] API. With Pinterest, that’s actually the case, as it’s been almost a year since the Pinterest API was 2-3 weeks away. Of course, there is a Pinterest API. It’s used by the app and, for a short time, it was [...]

May 15th, 2012
at 4:00 pm
Comment by: Will Pinterest be the next platform? | Fabric Interactive Blog

[...] Now, surely is has a long way to go before it becomes a true “platform” but developers have been tinkering with the data for a while. For example, check out MapInterest – an early Pinterest Mashup. (The official API for Pinterest has not been released yet). [...]

July 5th, 2012
at 2:21 am
Comment by: StormGate

Will be a huge land rush when they do open up the API (they will) so it’s probably a good idea to start planning your integration/laying aside a budget!

Roll on the official API!

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Adam DuVander
Executive Editor, ProgrammableWeb. Author, Map Scripting 101. Lover, APIs.