Microsoft Popfly

John Musser, May 19th, 2007

The big mashup news yesterday came from Microsoft with the invite-only alpha launch of Popfly, their tool for creating mashups without writing code. Using the Pop Creator application users can bulid mashup applications and embeddable widgets. A rich drag-and-drop interface built on Microsoft Silverlight has an extensible component model called “Blocks” with built-in wrappers for external web services like Flickr and Live Spaces. You connect these-up to build applications as shown in their good 15 minute introductory screencast.


Along with this tool is an online community called Popfly Space that lets creators “host, share, rate, comment and even remix creations from other Popfly users”. At this point Microsoft will host up to 25MB of data. As we’ve seen with other mashup tools like Yahoo! Pipes, OpenKapow and Dapper, fostering an active user community is an important part of the strategy.

This innovative product comes from the Non-Professional tools team with a mission to “democratize development by making it approachable to an entire class of people that want to ‘create’ without necessarily having to write code.” And they have a wry sense of humor, from the FAQ comes “Q: Why did you call it Popfly? A: Well, left to our own devices we would have called ‘Microsoft Visual Mashup Creator Express, May 2007 Community Tech Preview Internet Edition,’ but instead we asked some folks for help and they suggested some cool names and we all liked Popfly.”

Popfly looks very promising and will certainly heat-up the growing mashup tools space.

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11 Responses to “Microsoft Popfly”

May 19th, 2007
at 3:26 am
Comment by: musc@> $daniele.rant | Out-Blog » Blog Archive » Microsoft Popfly

[...] on an interesting review at and, obviously, more info at the official site [...]

May 19th, 2007
at 8:41 am
Comment by: Paul Knegten

Coming from one of the mashup tools you mentioned, Dapper, I have to say that we’re excited to see Microsoft enter the mashup game. Creating the cool APIs (de novo) with something like Dapper is one thing, but for non-programmers (like myself!) who want to take these APIs and make a powerful mashup, my options were, until now, rather limited to pleading a programmer to do me a favor (or use Pipes for certain instances). I can’t wait to play with this.

May 20th, 2007
at 4:20 pm
Comment by: rascunho » Blog Archive » links for 2007-05-20

[...] Microsoft Popfly (tags: M popfly mashup webservices) [...]

May 20th, 2007
at 6:24 pm
Comment by: despuesdegoogle » Archivo del weblog » Breves (20.05.07)

[...] Destacada: Microsoft Popfly, la herramienta de Microsoft para la creación de widgets y la mezcla de aplicaciones. En fase alpha, disponible sólo mediante invitación, que no me ha llegado (ProgrammableWeb) [...]

May 27th, 2007
at 9:25 pm
Comment by: Microsoft Popfly - veidojam gadžetus, widžetus, lapas un mashups @ krizdabz BLOG

[...] [Microsoft Launches Popfly: Mashup App Creator Built On Silverlight] [Microsoft Popfly] Chris Pirillo: [Popfly: Microsoft Gets an [...]

June 19th, 2007
at 8:54 am
Comment by: Interaction Blog » Blog Archiv » Microsoft Popfly

[...] einem meiner derzeitigen Lieblingsfeeds Programmableweb hab ich diesen äußerst inspirierenden Mashupbuilder entdeckt. Popfly nennt sich diese [...]

July 6th, 2007
at 12:11 am
Comment by: » Blog Archive » Intel’s MashMaker Coming Soon

[...] big players. See our earlier coverage of Google Mashup Editor (with its own Mashup Editor API), Microsoft Popfly, IBM’s QEDWiki and Yahoo [...]

August 20th, 2007
at 10:30 pm
Comment by: Microsoft Popfly - Web [ ]

[...] From [...]

October 13th, 2007
at 3:07 am
Comment by: NextManage Blog » Microsoft Popfly for Rapidly Creating Mashups

[...] News about Popfly has been around for some time. One of the places it was first spotted was on the Programmable Web post, which goes into a quick background on creators, competitors and naming of Popfly. As I hear, [...]

September 22nd, 2008
at 3:36 am
Comment by:

Why do we need another flash? ;)
But indeed it’s an interesting tool.

July 16th, 2009
at 9:43 pm
Comment by: Microsoft Shuts-Down Its PopFly Mashup Tool

[...] and support for PopFly, its once popular mashup creation tool. As some of you may remember, we originally covered PopFly in May, 2007, shortly after its release as a developer [...]

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John Musser
Founder, ProgrammableWeb

Adam DuVander
Executive Editor, ProgrammableWeb. Author, Map Scripting 101. Lover, APIs.